Enablement Effectiveness Measurement System · Phase 2 — PRE-LAUNCH GATE
EEMS™ v1.0
Tool 2 of 7 · Phase 2 — PRE-LAUNCH GATE
Purpose: Design and execute pre-program data collection. This is a hard launch gate — no program runs without baseline data in the collection log. Retroactive baselines are explicitly documented proxies, not true baselines.
⚠ LAUNCH GATE — This tool must be complete before the program runs. A program without baseline data cannot demonstrate impact.
Baseline Design
Metric (from Tool 1)
Data Source
Collection Method
Collection Period
Population
Comparison Group or Isolation Alternative
Isolation Methodology Selection
Isolation hierarchy (most to least rigorous): Controlled experiment → Comparison group → Trend line analysis → Expert estimation. Select the most rigorous approach feasible. Document the approach before the program launches.
Metric
Selected Isolation Method
Rationale
Confidence
Baseline Data Collection Log Populated during Phase 2b execution
Metric
Planned Date
Actual Date
Value Collected
Source Confirmed?
Notes / Caveats
Comparison Group Documentation
Launch Readiness Gate
Launch Gate Check
Status
Notes
All outcome metrics have baseline values or documented retroactive proxy
Comparison group identified OR isolation alternative documented
Business sponsor confirmed baseline values are accurate
Baseline data stored in version-controlled location